How do ODMs stay updated on changing consumer preferences in outdoor furniture?

Outdoor furniture Original Design Manufacturers (ODMs) continuously adapt to shifting consumer preferences by leveraging multiple strategies. First, they conduct extensive market research, analyzing sales data, social media trends, and competitor offerings to identify emerging patterns. Second, ODMs engage directly with retailers and end-users through surveys and feedback loops to understand evolving needs. Third, they collaborate with designers and material suppliers to innovate with sustainable, durable, and stylish solutions. Additionally, attending trade shows and monitoring global design trends helps ODMs anticipate future demands. By combining data-driven insights with agile production processes, ODMs ensure their outdoor furniture collections remain relevant and appealing to modern consumers.